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What are SERP features?

In this article, we will cover the list of SERP features that are considered the most popular right now, show you how they work and how you may benefit from them.  What is a SERP feature? First, let us define what a SERP is.  A SERP is a Search Engine …

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How to Win SERP Features

How to get a Featured Snippet on Google? In this article, we will talk about what you can do to organically win Google SERP features (or, as Google calls them, Search result features or rich results) for your site.  How To Optimize Content For Google SERP Features SERP features can …

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9 Techniques to Create Content that Sticks

Brainstorming is something that many of us have a love-hate relationship with. It is so rewarding when you can come up with an excellent idea that is so exciting that you want to shout aloud and tell the world. But it can just as quickly feel the exact opposite when you are not …

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Positioning your store in the online market • Yoast

Michiel Heijmans Michiel is a partner at Yoast and our COO. Internet veteran. His main goal with most of his articles is to kick-start your site optimization. So much to do! Successful positioning adds value to your store and gives you a head start on the competition. Positioning is the art of …

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